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The crowd and the energy are a big part of seeing Formula One races live. Almost all of these people have spent a fortune to travel around the world and support their team. Many came all the way from Europe. As a result, you're looking at rabid fans. And colorful fans! F-1 teams have splashy, bright colors. Ferrari is solid red. Renault is blue and yellow. McLaren is electric orange, white, and silver.
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There are some real characters at the race. This guy is a gladiatior (Italian) riding a stylized black horse (Ferrari). He kept banging his sword against the sign, which was clever play on the opposing drivers' history. Hamilton ("theif") is a McLaren driver, and last year McLaren stole some technology / spied on Ferrari. Alonso ("traitor") is a Renault driver that was on the McLaren team, but he jumped ship. It helps to know some of the F-1 history; I did a crash course in the week leading up to the race.
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